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Quorn continues to innovate and expand its product range, investing in research and development to stay ahead of the curve. The company has partnered with several leading food manufacturers and retailers to make its products more widely available. Quorn's products can now be found in over 20 countries worldwide, including the UK, Europe, Australia, and the US.
The website navigates the complex landscape of nutrition claims. It highlights the high fiber and protein content of mycoprotein while emphasizing its low saturated fat profile.
The website addresses this through dedicated educational sections. It explains the fermentation process, comparing it to the production of bread or beer. By framing the product as "natural" and "fungal" rather than "artificial" or "processed," the website attempts to mitigate the "yuck factor" often associated with lab-grown or novel food products.
Quorn continues to innovate and expand its product range, investing in research and development to stay ahead of the curve. The company has partnered with several leading food manufacturers and retailers to make its products more widely available. Quorn's products can now be found in over 20 countries worldwide, including the UK, Europe, Australia, and the US.
The website navigates the complex landscape of nutrition claims. It highlights the high fiber and protein content of mycoprotein while emphasizing its low saturated fat profile.
The website addresses this through dedicated educational sections. It explains the fermentation process, comparing it to the production of bread or beer. By framing the product as "natural" and "fungal" rather than "artificial" or "processed," the website attempts to mitigate the "yuck factor" often associated with lab-grown or novel food products.