By 1993, Microsoft had acquired the rights to the Funk & Wagnalls Encyclopedia and began the massive task of digitizing and enriching its content. The result was a product that didn't just tell you about a subject; it showed you. While Britannica struggled with internal conflicts over how to transition to digital, Encarta used superior and Microsoft's massive distribution power to become the industry's best-selling encyclopedia brand. Key Features and Innovations
Encarta was instrumental in the "multimedia PC" boom. By bundling it with new Windows computers, Microsoft convinced families that a home PC was a vital educational tool rather than just a luxury. microsoft encarta
In March 2009, Microsoft announced it would discontinue Encarta. The "King of CD-ROMs" was dethroned by the very internet it helped popularize. By 1993, Microsoft had acquired the rights to