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The Indian wedding industry is estimated to be worth over $50 billion, and the season is its Super Bowl. It is the busiest time for textile markets, jewelry stores, and wedding planners.
Fashion during this season is a critical barometer of status. For designers, this is the launchpad for bridal collections. Brides traditionally opt for reds and maroons, though pastels and contemporary pastels have made a modern entry. The season also sees a massive surge in employment—caterers, make-up artists, florists, and priests find their schedules fully booked. wedding season in india