Unlike a haircut (which takes months to grow back) or a bold outfit (which requires effort and planning), glasses are the ultimate low-effort, high-impact statement.
– The famous illustrated guide by Alex Comfort (1972), often studied in sociology, gender studies, and the history of sexuality. Useful paper: joy of spex
The phrase has also entered the professional lexicon. In trademark law, for instance, cases like The Joy of Spex, Inc. v. Spex Sample & Co. have debated whether the term is "descriptive" or "suggestive," highlighting how the pun has become a standard shorthand for the eyewear industry's marketing efforts to bridge the gap between healthcare and high fashion. Conclusion Unlike a haircut (which takes months to grow
There is a distinct sensory joy to wearing glasses that contact lens wearers often miss. In trademark law, for instance, cases like The